Analytics FAQ

  • Updated

Why Does My Event Show Analytics on the Day After It Ran?

All analytic data in Studio is recorded, stored, and displayed in Coordinated Universal Time (UTC). This time standard is the reference point for every time zone in the world. 

Depending on how much your local time zone is offset from UTC, you may notice that some event analytics display the day before or after the event’s local air date. This is because while your event may run on a particular day in your local time, the analytics data will display as from the day before or afterward due to the relative difference between your local time and UTC.

For example, Mountain Daylight Time (MDT) is equivalent to UTC -6 hours (relative to daylight savings). If you have an event that begins at 7:00pm MDT, analytics will be recorded as 1:00am UTC, which is the following calendar day. The opposite situation will be true for users in time zones ahead of UTC: event analytics will display as taking place the day before the actual event (i.e. yesterday). 

When you select your “Events List” menu, the event times in your current timezone are displayed in order to help you correlate the listed events to those in your scheduler.

Why Do I See Inflated Views for Certain Days?

There was a bug that affected the data of some users between 4/20/2022 and 4/30/2022. It inflated the unique screens which played videos. We have since been able to fix the issue and you should no longer experience inflated views.  

The bug was caused by an issue in the player that artificially increased the number of on-demand views and, as a result, decreased the average watch time.

Although the bug has been fixed, we can’t correct historical analytics You can still pull accurate information for live and replay viewers around these dates by grouping the event by type (Learn more).  Live and replay statistics were not affected by the player bug. Grouping your viewers by event type can still give you accurate information for live and replay events..

Another workaround that can give you a good understanding of your Live & On Demand viewers is through exporting the CSV for your chosen date range and using the following functions to count unique IP addresses:

  • Google Sheets "=COUNTUNIQUE (value1:value2)"
  • Excel "=COUNTA(UNIQUE(value1:value2))"


Keep in mind that these results will be different from the total number of “viewers” according to Resi’s definition. Multiple screens in the same household could appear as the same IP address.

Inflated view numbers do not count against your bandwidth. Bandwidth calculations come directly from Cloudflare, our CDN, and are not based on analytics reporting.

Why is a Viewer’s Watch Time Longer Than The Event They Were Viewing?

When you look at the viewer breakdown chart or export your viewer statistics to a CSV, you may notice that the total watch time for a specific viewer is longer than your event runtime. This is most likely because the event you are looking at is a recurring event that shows up more than once in a given timespan. 

In Studio, our analytics engine reports total time watched as the total amount of time a given user watches one or more of your events. For example, even if your weekly broadcast only runs for one hour, you will see a total watch time of four hours for a viewer who has watched the last four weeks. When you select a wider timespan instead of a more narrow one you will see longer watch times when that event shows up more than once in your timeline.

Why Does My Timeline Add Extra Days When I Display By Week?

When looking at your event timeline, you have the option to change the reporting period by selecting day, week, or month. If you select the Week option, you may notice that the dates along the horizontal axis of the chart have expanded beyond the dates you originally set with the calendar in the top-right.


Because the reporting period encompasses seven days (Sunday through Saturday), the data points include the nearest Saturday and/or Sunday.


Like selecting Week, if you select the Month option, the timeline will adjust the horizontal axis dates to include the entirety of the month. It is important to remember that these dates only affect the data seen in the timeline chart. Changing the reporting period for this chart will not affect the data seen in your KPI cards, viewer breakdowns, or heatmap, which are all determined by the global timeframe you set at the top of the Analytics page. If you want to make sure that data across all charts match, update the global timeframe using the calendar in the top-right of the page to start on a Sunday and end on a Saturday for the Week option. For the Month option, set the timeframe for the 1st to last days of the month.

Why Do I See a Discrepancy Between Total Viewers and Viewers by Resolution?

When you don’t have a specific event selected at the top of the analytics page, you may see a discrepancy between the total number of viewers reported in the summary card and the total number of viewers in the breakdown chart when grouped by resolution. Here’s why:

Each section of the analytics page is configured to give you the most helpful and pertinent information possible. For high level stats, the summary card gives you the total number of unique viewers for the time range (and event, when selected). 

When grouping viewer data by resolution without selecting a specific event, the viewer breakdown chart counts single users who view multiple events at different resolutions as multiple viewers. For example, 

  • If a viewer watched 2 events and their resolution was 1080 for both, the breakdown chart would report them as 1 viewer watching in 1080. 
  • On the other hand, if a viewer watched 2 events, one in resolution of 1080 and the other in 720, that viewer would be reported in the breakdown chart as two viewers, one for 720, and one for 1080.

You can resolve this discrepancy by selecting an event from the events list at the top of the page. Because Studio reports one resolution per viewer per event, the viewer count in the viewer breakdown chart will match the summary card.

Where Can I See Viewers by Watch Time?

The viewer breakdown chart allows you to see viewer information broken down by a range of criteria. The available options for this chart vary based on whether you’re viewing analytics for a single event or for all events in a time range.

In order to see your viewership data by watch time, you must select a specific event using the Event List button at the top of the page.


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